Commission of fast food and beer tycoon Jorge Paulo Lemann by Das Magazin, the sunday special from Swiss newspaper Tagesanzeiger. Art Direction by Frauke Schnoor from Studio Andreas Wellnitz
Other ideas to depict this surf-loving, active tennis player, 70 year old business man who lives an ascetic live while running half of the beer and fast food industry.
Final printed spread page in the magazine!
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